Inspired by design, fashion and sports. We create impactful experiences and digital content for brands of tomorrow.


“We believe in finding creativity in every person. That's why we don't work for you, but with you.”

Behind the Arc is a Creative Consultancy.  Our expertise lies in the field of branding and strategic communication through digital content creation.

Creative thinking is our core value. In brainstorm sessions and workshops we offer a new perspective, challenge stereotypes and shape the future together with our partners.

Behind the Arc is built on the two things we love the most: fashion and sports. Fashion has been playing a role in our parent company, Solar Initiative, for the last 15 years. We believe our history shapes our future, and we'll embrace their legacy, while we go down this new road.